Latest News: Climate Expert Describes Measure R’s Many Flaws

Drive up rents and make Berkeley even more unaffordable

The found it would block hundreds of new housing units, thus exacerbating our critical housing shortage.

The City analysis concluded that Measure R’s significant new requirements and fees would make buildings over 60 feet tall financially infeasible, thus eliminating an estimated 1,300 units of Downtown housing capacity.

The developers of the largest housing project now in the pipeline – the 302-unit Berkeley Plaza – have said their project will not go forward if Measure R passes. The developer of the proposed 16-story hotel and office complex for Shattuck and Center has stopped all work pending the outcome of the November vote.

Berkeley is already unaffordable for many families and individuals. Many UC Berkeley students and many people who work in Berkeley cannot find affordable housing in the city. By restricting the housing supply, Measure R would only exacerbate our critical housing shortage.

Measure R’s promise that it would increase affordable, family housing is deceptive campaign rhetoric hiding the measure’s anti-growth mission. Its promise of affordable housing would not materialize because the new buildings that would supply could not meet Measure R’s prohibitive fees and requirements.

One of the leading organizations supporting affordable and inclusionary housing, the Non-Profit Housing Association of Northern California (NPH), has not taken an official stand but “none of the initiative’s promises are likely to come to fruition and all of the community benefits that would have been received through the city’s current policies would be lost as well.”